Introduction

It is a great honour for me to introduce this book, which tells the story of the BNP Paribas Group in the Netherlands. I would like first of all to pay tribute to all those men and women who have worked and played their part in the development of the Bank here. I would also like to thank Geoffroy de Lassus and Bernard van Marken, who have with the support of the BNP Paribas Group Heritage and Historical Archives department and the BNP Paribas Historical Association brought this work of research and story-telling to fruition with great enthusiasm and determination.

BNP Paribas is today a major player in the Dutch financial market. In 2012 our Corporate & Invest- ment Banking business was honoured with the Euromoney award for Best Investment Bank in the Netherlands . But our overall resources also include

a good number of BNP Paribas Group business lines which are established in the Nether- lands. This enables us to serve many Dutch clients, both large and medium-sized com- panies and individual customers. In fact we are able to offer the business world not only our local skills and knowhow but also to capitalise on the Group s presence on the inter- national scene.

I would like to conclude by thanking, on behalf of all BNP Paribas The Netherlands staff, all those clients who place their trust in us by calling on our services and expertise. This book clearly demonstrates how far back our commitment to the country goes, how constant and steadfast it has been, and shows the strength of our determination to work hand-in- hand with clients in the Netherlands to help drive forward the economic development of their country.

André Boulanger CEO BNP PARIBAS THE NETHERLANDS